| CALL FOR PAPERS | | | Measuring the value added by marketing: what is the role for market research?
| | | Measuring the value added by market research
| | | Research in the public sector | | | Valuing content in a digital world: the role of market research | | | |  | | |
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| ABOUT MRS | | | The Market Research Society is the world's largest international membership organisation for professional research practitioners. | | | | | | |
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| | SEARCH MARKET RESEARCH ABSTRACTS ARCHIVESearch the archive of Market Research Abstracts:
About Market Research Abstracts Archive
From 1963 to 2008, the Market Research Abstracts service monitored the world’s leading marketing publications for new thinking about marketing, social and opinion research.
Sources covered include: Journal of Consumer Research, Journal of Marketing, Journal of Marketing Research, Journal of the American Statistical Association, Marketing Research, British Journal of Sociology, Canadian Journal of Marketing Research, International Journal of Public Opinion Research, Marketing Intelligence and Planning and many more.
Although no longer updated with new material, access to this large archive of material is still available free to IJMR subscribers. Members of the MRS can access the service by subscribing to IJMR.com.
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