International Journal of Market Research Market Research Society
       Sep 7, 2010 

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CALL FOR PAPERS
Measuring the value added by marketing: what is the role for market research?

Measuring the value added by market research

Research in the public sector
Valuing content in a digital world: the role of market research

ABOUT MRS
The Market Research Society is the world's largest international membership organisation for professional research practitioners.

RECENT ISSUES

IJMR subscribers can access the six most recent issues of IJMR and all MRS medal-winning papers. Access to the entire IJMR archive requires a separate subscription to Warc (www.warc.com).


 Volume 52 (2010):
    Issue 4
    Issue 3
    Issue 2
    Issue 1

 Volume 51 (2009):
    Issue 6
    Issue 5
    Issue 4
    Issue 3
    Issue 2
    Issue 1

 Volume 50 (2008):
    Issue 6
    Issue 5
    Issue 4
    Issue 3
    Issue 2
    Issue 1

 Volume 49 (2007):
    Issue 6
    Issue 5
    Issue 4
    Issue 3
    Issue 2
    Issue 1

 Volume 48 (2006):
    Issue 6
    Issue 5
    Issue 4
    Issue 3
    Issue 2
    Issue 1

 Volume 47 (2005):
    Issue 6
    Issue 5
    Issue 4
    Issue 3
    Issue 2
    Issue 1

 Volume 46 (2004):
    Quarter 4
    Quarter 3
    Quarter 2
    Quarter 1

 Volume 45 (2003):
    Quarter 4
    Quarter 3
    Quarter 2
    Quarter 1

 Volume 44 (2002):
    Quarter 4
    Quarter 3
    Quarter 2
    Quarter 1

 Volume 43 (2001):
    Quarter 4
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 Volume 42 (2000):
    Quarter 4
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 Volume 41 (1999):
    Quarter 4

 Using the Internet for Market Research: A Study of Private Trading on the Internet
Matthew Lee and Ray Kent

 Sampling for Internet Surveys. An Examination of respondent Selection for Internet Research
Nigel Bradley

 WWW Response Rates to Sociodemographic Items
Ramit K. Basi

 Measuring the Effectiveness of Online Marketing
Tom Goodwin

 Conducting Electronic Focus Group Discussions Among Chinese Respondents
Alan C B Tse

 An Adaptation of Moderated E-mail Focus Groups to Assess the Potential for a New Online (Internet) Financial Services Offer in the UK
Liz Cadman and Charles Adriaenssens

 The Use of Internet-Based Groupware in New Product Forecasting
Muammer Ozer

 ESOMAR Guideline. Conducting Market Research Using the Internet

    Quarter 3
    Quarter 2
    Quarter 1

 Volume 40 (1998):
    Quarter 4
    Quarter 3
    Quarter 2
    Quarter 1

 Volume 39 (1997):
    Quarter 4
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    Quarter 1

 Volume 38 (1996):
    Quarter 4
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 Volume 37 (1995):
    Quarter 4
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 Volume 36 (1994):
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 Volume 35 (1993):
    Quarter 4
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    Quarter 2
    Quarter 1

 Volume 34 (1992):
    Quarter 4
    Quarter 3
    Quarter 2
    Quarter 1

 Volume 33 (1991):
    Quarter 4
    Quarter 3
    Quarter 2
    Quarter 1

 Volume 32 (1990):
    Quarter 4
    Quarter 3

 Volume 29 (1987):
    Quarter 1

 Volume 28 (1986):
    Quarter 4

 Volume 18 (1976):
    Quarter 4
    Quarter 2

 Volume 14 (1972):
    Quarter 2

 Volume 08 (1966):
    Quarter 4

 Volume 07 (1966):
    Quarter 3


Market Research Society